Branding has the function to attract attention to your business. The idea here is not to “seduce” but if you do it right, and work to make stand out what sets you apart, to become “seductive”.
Everything comes from the fact that branding is the perception (gut feeling) that people have of your services or your business. Your brand is defined by individuals. The brand is emotional and intuitive.
The simplified definition of what the branding is …
Your brand is not what you say, it’s what people (customers) are saying about it!
How to become attractive?
The key to seduction lies in your authenticity. Be true is the best guarantee of success. You will avoid the disappointments of your customers because your promise is not just a wish or a trap to attract more people. You’ve all known someone who changed his speech at a middle of the conversation to be in or being the center of attention. Remember, what were you thinking of that?
The best way to be authentic is to assert your brand and support your speech and your service offerings on your values and purpose.
Need help? NYEVO BRANDING will show you how a well-designed brand can make you unique and seductive. Contact us!